Monday, 25 November 2013

Green Screen









The use of the green screen in our film.

We aim to use a green screen in our film to create the effect of a news report, focusing on the theme of bullying, this helps with the realism of the film and will create a strong effect and help the audience relate on a more personal levels.
 
 
 
 
 
 
 
How Does a Green Screen Work?
 
It does not have to be green. The technique can be done using any color, even colors which are outside of the spectrum of human vision (as long as you develop a camera that can pick it up). Green is used often because it's easiest for most modern cameras to pick up, giving the editor the cleanest possible image.
 
 
 
 
 
 
 
What is a Green screen.
 
Green screen refers to a technique used to make people look like they are somewhere they aren't. The primary subject is filmed against a plain background, which is normally either green or blue. The background is later replaced with the background of whichever place the subject needs to look like they have gone to.

Synergy

Synergy is when the interaction of two or more forces working together creates a greater effect than the sum of their indivisual efforts.

Media synergy is the way in which different elements of a media conglomerate work together to promote linked products across different media.

Synergy works when different elementswith a media conglomerate promote create linked products.

Cross media convergence and synergy is important to institutions and audiences in many ways such as production. Working Title films is part of a conglomerate with Universal Films owning 67% of Working title (Horizontal Intergration). This means they have access to a higher budget and new technology such as 3D and 4D cinema releases and better CGI effects.

Institution like Working Title have advantages of using 'Cross media convergence' to make more money in the box office, DVD sales from different countries and having better advertising methods.

Synergy is a important factor in our film as we are focusing on working with a variety of other film production, companies and funding companies to enure our film reaches our targets.

Tuesday, 19 November 2013

BFI

The BFI  use Lottery funds to nurture and invest in a diverse mix of first-class filmmakers UK-wide; to discover and develop new talent; and to support the production of a wide range of films that will enrich British film culture and define Britain and its storytellers in the 21st century, for the benefit of audiences at home and abroad.

They  support UK distributors to help ensure that the best British and specialised films connect with a wide range of audiences across a range of platforms throughout the UK.

They support sales companies who are premiering new UK films at key international film festivals and markets.

 Investing skills across the film sector and support inward investment and film exports, helping the industry to remain competitive, especially on the global stage.

Friday, 8 November 2013

Teaser Trailers

A teaser trailer is a short version of a movie trailer that is designed to pique the interest of the audience, getting potential viewers excited about an upcoming film. Teaser trailers are typically released months in advances, sometimes as much as 18 months before the expected release date of the film, and they are used to build anticipation and curiosity about the films they advertise. These trailers can be seen before feature film in some movie theaters, and they are also released onlnie and shown on television.

Classically, a teaser trailer lasts between half a minute and a minute. It may include footage from the film, often in a rough stage since the film has not been completed, or it may use entirely new source material. In some cases, a teaser is simply an abridged version of a regular movie trailer, including the film's tagline and key footage in a condensed version that is more television-friendly.


One of the most viewed and best examples of a 2013 teaser trailer is 'Anchorman 2', http://www.youtube.com/watch?v=mZ-JX-7B3uM , reaching over 7million views and only being 1 minute long. It also does not behold any footage from the film but is instead the first information and release to the audience of the confirmation of an 'Anchorman 2'.

Sunday, 27 October 2013

Selling our film - Basics


Do you have the means to distribute directly? 

In todays society of film making, a film distributor will rarely take on a film makers first film. But with todays modern technology films can find success for almost free, such a Paranormal Activity, posted on YouTube and picked up by a director, turning over a major profit. Our film however is incredibly low funded and worth the money we ask for compared to other films as we are only asking for 50,000pounds of which would go mainly towards staff, actors, equipment and renting out locations, we feel although it is a small budget, it can still make a lot of profit.









Is there a market?

From research we have found that social realism is a lot more popular than may of been first thought, with all ages available for selling to. We then looked further into what the story lines of the films were and found that the majority is something is either 'normal' at the begin, only to go wrong and be solved again, working along with Todorov's theory as well as having Propp's character roles, or there is something wrong, it is tried to be solved, and ends up still being wrong or worse. We then realised there was a space in the market and worked our storyline around that gap.










How do you structure the release?


We plan to release our film mainly through digital technology, being the most common used thing on the internet with millions of views per day, social networking sites such as Facebook, YouTube and Twitter, and best of all they are free. Other than social networking we will take our film to film festivals such as Sundance and small independent ones around the UK. We can also sell our film through trailers, teaser trailers, posters, billboards and public transport posters, all making our film available to the public.